Consumer expectations for seamless retail experiences extend across online and in-store platforms, prompting retailers to innovate amidst uncertainty. Key drivers of this connected retail experience include
The convenience of Buy Online, Pick Up In-Store (BOPIS)
Scan and Go payment options Personalised engagements, and immersive AR product interactions
The accompanying whitepaper aims to explain these evolving expectations and offers insights into leveraging appropriate technologies to meet them effectively. It delves into the foundational elements of connected retail experiences and outlines strategies for transforming customer experience to bolster loyalty.