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Case Study

Shiprocket & Tata Communications Kaleyra

Discover how Shiprocket minimised Return-to-Origin (RTO) losses by 45% and enhanced CX by integrating a WhatsApp solution in partnership with Tata Communications Kaleyra.

Shiprocket, India’s largest E-commerce enablement platform, faced challenges with RTO losses due to inaccurate addresses and customer refusals. Here are the outcomes after using a WhatsApp solution with Tata Communications Kaleyra -

  • Improved customer response rate from 30% to 70%, enhancing seller satisfaction.
  • 50% increase in contact rate in comparison with traditional communication channels.