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A guide to 10DLC and SMS in the US for international brands
Learn how to leverage 10DLC messaging to build trust and engage US customers with localised, compliant communications.
Key takeaway
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Context
With 9 out of 10 consumers preferring to communicate with businesses through messaging, SMS remains a vital channel for cross-border business communication.
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Insights
This guide examines the three primary messaging options in the US market: 10DLC (10-digit long codes), toll-free numbers, and short codes
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Approach
Tata Communications Kaleyra outlines the process for international brands to register with The Campaign Registry and implement compliant 10DLC messaging campaigns.
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Benefits
Marketing leaders gain practical steps for establishing trusted messaging channels with improved deliverability and local presence in the US market.
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