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eBook

SMS marketing trends and strategies for business success in 2024

Discover how modern technologies are transforming SMS marketing. Learn about strategies for personalisation, compliance, sustainability, and metrics-driven optimisation.

Key points include:

  • AI-powered SMS: Create hyper-targeted messages, optimise for engagement, and segment with ease.
  • Texting with 10DLC: Enhance credibility and trustworthiness with local numbers.
  • Engaging Gen Z: Use emojis, casual tone, and authenticity to connect.
  • Geo-targeted SMS: Tailor campaigns to specific regions for increased impact.
  • Interactive messaging: Prompt users to take immediate action.
  • Streamlining through integration: Automate workflows and enhance customer interactions.